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#GenderEQUALITY&SPORT - VIDEO VIA: .@HeForShe .@CalArts

HeForShe supports #HerMoJo - a gentle 'nudge' to help get more women & girls, more ACTIVE!

Attitudinal changes towards gender equality - key drivers of progress in societies around the world

UN Women’s HeForShe movement has partnered with the internationally renowned California Institute of Arts to promote gender equality through the arts. The partnership engages students in CalArts’s animation programs to tackle persisting gender stereotypes and drive cultural change through the production of original animated short films addressing serious barriers to gender equality.

Despite the positive developments in recent decades and the fact that a formal equality does exist in most 'Western' countries, gender inequalities still persist in many aspects of the sport world, from doing sport, to coaching or administration, media representation, and at all levels – in grassroots sport as well as in elite sport. Progress remains slow and fragmented in this area.

Why not join in? Follow them on Twitter: .@HeForShe

Promote your WomensSports video on #WSNetTV - send a link to jo.c@wsnet.co.uk with some info about your exercise programme.

Have you seen MoJoManuals? FOOTBALLMoJo, LACROSSEMoJo, ROWMoJo, NETBALLMoJo – www.WSNet.co.uk/MoJoManuals

MoJoManuals addressing the wide range of issues which teenage girls face as they engage in competitive sport. Predicated on 'Physical Literacy' but also cover a range of other emotive issues such as: body image, diet, fit or thin, social media, training with menstruation, coaching style etc. – which impact how girls engage/drop out of sport – and potentially go on to be elite athletes and confident, mature young women outside of sport.

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